Researcher Database

Masaki Yuki
Graduate School of Humanities and Human Sciences Division of Human Sciences Department of Behavioral Science

Researcher Profile and Settings


  • Graduate School of Humanities and Human Sciences Division of Human Sciences Department of Behavioral Science

Job Title

  • Professor


  • Ph.D. in Social Psychology(The University of Tokyo)
  • MA in Social Psychology(The University of Tokyo)



J-Global ID

Research Interests

  • Social Ecology   集団間行動   社会的アイデンティティ   適応   文化   集団認知   内集団ひいき   アメリカ合衆国   Relatonal Mobility   集団行動   自尊心   社会構造   比較文化心理学   自己概念   文化差   比較文化   幸福感   社会生態学的アプローチ   異文化比較   個人主義   精神的健康   集団主義   進化   信頼   実験   文化心理学   社会心理学   

Research Areas

  • Humanities & social sciences / Social psychology

Academic & Professional Experience

  • 2019/04 - Today Hokkaido University Division of Human Sciences, Graduate School of Humanities and Human Sciences Professor
  • 2012/04 - Today Center for Experimental Research in Social Sciences Professor (Director since October 2014)
  • 2012/04 - 2019/03 Graduate School of Letters, Hokkaido University Professor
  • 2007/04 - 2012/03 Center for Experimental Research in Social Sciences Associate Professor
  • 2007/04 - 2012/03 Graduate School of Letters, Hokkaido University Associate Professor
  • 2000/04 - 2004/03 Graduate School of Letters, Hokkaido University Lecturer
  • 1998/04 - 2000/03 Faculty of Letters, Hokkaido University Lecturer
  • 1997/04 - 1998/03 日本学術振興会特別研究員 PD
  • 1996/04 - 1997/03 日本学術振興会特別研究員 DC


  •        - 1999  The University of Tokyo  Graduate School of Humanities and Sociology
  •        - 1994  The University of Tokyo
  •        - 1991  Hitotsubashi University  Faculty of Social Sciences

Association Memberships

  • International Association for Cross-Cultural Psychology   人間行動進化学会   日本グループダイナミックス学会   Asian Association of Social Psychology   Association for Psychological Science   Society for Personality and Social Psychology   日本心理学会   日本社会心理学会   北海道心理学会   Society for Experimental Social Psychology   

Research Activities

Published Papers

  • Martin Lang, Dimitris Xygalatas, Christopher M. Kavanagh, Natalia Boccardi, Jamin Halberstadt, Chris Jackson, Mercedes Martínez, Paul Reddish, Eddie M. W. Tong, Alexandra Vázquez, Harvey Whitehouse, Maria Emilia Yamamoto, Masaki Yuki, Angel Gomez
    Group Processes & Intergroup Relations 136843022110169 - 136843022110169 1368-4302 2021/07/21 
    Evolutionary models and empirical evidence suggest that outgroup threat is one of the strongest factors inducing group cohesion; however, little is known about the process of forming such cohesive groups. We investigated how outgroup threat galvanizes individuals to affiliate with others to form engaged units that are willing to act on behalf of their in-group. A total of 864 participants from six countries were randomly assigned to an outgroup threat, environmental threat, or no-threat condition. We measured the process of group formation through physical proximity and movement mirroring along with activity toward threat resolution, and found that outgroup threat induced activity and heightened mirroring in males. We also observed higher mirroring and proximity in participants who perceived the outgroup threat as a real danger, albeit the latter results were imprecisely estimated. Together, these findings help understand how sharing subtle behavioral cues influences collaborative aggregation of people under threat.
  • Peter B. Smith, Matthew J. Easterbrook, Yasin Koc, Vivian Miu-Chi Lun, Dona Papastylianou, Lusine Grigoryan, Claudio Torres, Maria Efremova, Bushra Hassan, Ammar Abbas, Abd Halim Ahmad, Ahmed al-Bayati, Heyla A. Selim, Joel Anderson, Susan E. Cross, Gisela Isabel Delfino, Vladimer Gamsakhurdia, Alin Gavreliuc, Dana Gavreliuc, Pelin Gul, Ceren Günsoy, Anna Hakobjanyan, Siugmin Lay, Olga Lopukhova, Ping Hu, Diane Sunar, Maria Luisa Mendes Texeira, Doriana Tripodi, Paola Eunice Diaz Rivera, Yvette van Osch, Masaki Yuki, Natsuki Ogusu, Catherine T. Kwantes, Rolando Diaz-Loving, Lorena Pérez-Floriano, Trawin Chaleeraktrakoon, Phatthanakit Chobthamkit
    Cross-Cultural Research 106939712097957 - 106939712097957 1069-3971 2020/12/14 [Refereed]
    This study compares the individual-level and sample-level predictive utility of a measure of the cultural logics of dignity, honor, and face. University students in 29 samples from 24 nations used a simple measure to rate their perceptions of the interpersonal cultural logic characterizing their local culture. The nomological net of these measures was then explored. Key dependent measures included three different facets of independent versus interdependent self-construal, relevant attitudes and values, reported handling of actual interpersonal conflicts, and responses to normative settings. Multilevel analyses revealed both individual- and sample-level effects but the dignity measure showed more individual-level effects, whereas sample-level effects were relatively more important with the face measure. The implications of this contrast are discussed.
  • Taciano L. Milfont, Robert Thomson, Masaki Yuki
    PLOS ONE 15 (7) e0235172 - e0235172 1932-6203 2020/07/02 [Refereed][Not invited]
  • Masaki Yuki, Joanna Schug
    Current Opinion in Psychology 32 129 - 132 2352-250X 2020/04/01 [Refereed][Invited]
    © 2019 Elsevier Ltd Relational mobility is a socio-ecological variable that represents how much freedom and opportunity a society affords individuals to select and replace interpersonal relationships based on their personal preferences. As a socio-ecological dimension of variation in human societies, relational mobility can vary between countries, regions, and different points in history. In this article, we review evidence on how societal differences in relational mobility may lead to differences in behavioral and psychological tendencies of people who reside there. We particularly focus on two sets of consequences of relational mobility found by new studies: interpersonal strategies, such as passionate love and commitment behavior, as well as cultural thinking styles, such as attribution and attention.
  • Yamamoto, S, Yuki, M
    Japanese Journal of Social Psychology 35 (2) 61 - 71 2019 [Refereed][Not invited]
    The Trolley Problem is a well-known moral dilemma that deals with the morality of saving many people’s lives at the expense of a smaller number of others. A recent cross-cultural study found that, while the morality rating attributed to the action did not differ, there was a cultural difference in participants’ intention to act in a given way. From a socioecological perspective, we propose that this could be due to cross-societal differences in the expected reputation that others would assign to the actor for performing the action, which in turn stems from different levels of relational mobility in the respective social ecology. Supporting our theory, a vignette study with US and Japanese participants showed that 1) while there was no cultural difference in morality ratings, among those who judged the action to be morally correct, the Japanese participants showed less action intention than the American participants; 2) the Japanese participants expected a less positive reputation for their action from others than did the American participants; and 3) the weaker action intention among the Japanese participants was associated with the smaller relational mobility and weaker positive reputation expected for action.
  • Robert Thomson, Masaki Yuki, Thomas Talhelm, Joanna Schug, Mie Kito, Arin H. Ayanian, Julia C. Becker, Maja Becker, Chi-yue Chiu, Hoon-Seok Choi, Carolina M. Ferreira, Marta F, löp, Pelin Gul, Ana Maria Houghton-Illera, Mihkel Joasoo, Jonathan Jong, Christopher M. Kavanagh, Dmytro Khutkyy, Claudia Manzi, Urszula M. Marcinkowska, Taciano L. Milfont, F{\'{e } }lix Neto, Timo von Oertzen, Ruthie Pliskin, Alvaro San Martin, Purnima Singh, Mariko L. Visserman
    Proceedings of the National Academy of Sciences Proceedings of the National Academy of Sciences 115 (29) 7521  2018/07 [Refereed][Not invited]
  • Maja Becker, Vivian L. Vignoles, Ellinor Owe, Matthew J. Easterbrook, Rupert Brown, Peter B. Smith, Sami Abuhamdeh, Boris Cendales Ayala, Ragna B. Garðarsdóttir, Ana Torres, Leoncio Camino, Michael Harris Bond, George Nizharadze, Benjamin Amponsah, Inge Schweiger Gallo, Paula Prieto Gil, Raquel Lorente Clemares, Gabriella Campara, Agustín Espinosa, Masaki Yuki, Xiao Zhang, Jianxin Zhang, Martina Zinkeng, Juan A. Villamar, Ersin Kusdil, Selinay Çağlar, Camillo Regalia, Claudia Manzi, Maria Brambilla, David Bourguignon, Bettina Möller, Márta Fülöp, Ma. Elizabeth J. Macapagal, Tom Pyszczynski, Phatthanakit Chobthamkit, Nicolay Gausel, Pelin Kesebir, Ginette Herman, Marie Courtois, Charles Harb, Baland Jalal, Alexander Tatarko, Said Aldhafri, Robert Kreuzbauer, Silvia H. Koller, Kassahun Habtamu Mekonnen, Ronald Fischer, Taciano L. Milfont, Sabrina E. Des Rosiers, Jas Laile Jaafar, Mariana Martin, Peter Baguma, Shaobo Lv, Seth J. Schwartz, Alin Gavreliuc, Immo Fritsche, Roberto González, Nicolas Didier, Diego Carrasco, Siugmin Lay
    Self and Identity 17 (3) 276 - 293 1529-8876 2018/05/04 [Refereed][Not invited]
    Self-continuity–the sense that one’s past, present, and future are meaningfully connected–is considered a defining feature of personal identity. However, bases of self-continuity may depend on cultural beliefs about personhood. In multilevel analyses of data from 7287 adults from 55 cultural groups in 33 nations, we tested a new tripartite theoretical model of bases of self-continuity. As expected, perceptions of stability, sense of narrative, and associative links to one’s past each contributed to predicting the extent to which people derived a sense of self-continuity from different aspects of their identities. Ways of constructing self-continuity were moderated by cultural and individual differences in mutable (vs. immutable) personhood beliefs–the belief that human attributes are malleable. Individuals with lower mutability beliefs based self-continuity more on stability members of cultures where mutability beliefs were higher based self-continuity more on narrative. Bases of self-continuity were also moderated by cultural variation in contextualized (vs. decontextualized) personhood beliefs, indicating a link to cultural individualism-collectivism. Our results illustrate the cultural flexibility of the motive for self-continuity.
  • David B. Newman, Joanna Schug, Masaki Yuki, Junko Yamada, John B. Nezlek
    Journal of Personality and Social Psychology 114 (5) 804 - 824 0022-3514 2018/05/01 [Refereed][Not invited]
    Previous studies have shown that the maximizing orientation, reflecting a motivation to select the best option among a given set of choices, is associated with various negative psychological outcomes. In the present studies, we examined whether these relationships extend to friendship selection and how the number of options for friends moderated these effects. Across 5 studies, maximizing in selecting friends was negatively related to life satisfaction, positive affect, and self-esteem, and was positively related to negative affect and regret. In Study 1, a maximizing in selecting friends scale was created, and regret mediated the relationships between maximizing and well-being. In a naturalistic setting in Studies 2a and 2b, the tendency to maximize among those who participated in the fraternity and sorority recruitment process was negatively related to satisfaction with their selection, and positively related to regret and negative affect. In Study 3, daily levels of maximizing were negatively related to daily well-being, and these relationships were mediated by daily regret. In Study 4, we extended the findings to samples from the U.S. and Japan. When participants who tended to maximize were faced with many choices, operationalized as the daily number of friends met (Study 3) and relational mobility (Study 4), the opportunities to regret a decision increased and further diminished well-being. These findings imply that, paradoxically, attempts to maximize when selecting potential friends is detrimental to one's well-being.
  • Junko Yamada, Mie Kito, Masaki Yuki
    EVOLUTIONARY PSYCHOLOGY 15 (4) 1474704917746056  1474-7049 2017/12 [Refereed][Not invited]
    Although monogamy, the exclusive bonding with a specific partner, is one characteristic of modern human mating, long-term romantic relationships inherently possess the commitment problem, which is the conflict between maintaining a relationship with a certain partner and seeking attractive alternatives. Frank has argued that love and passion help solve this problem because they make individuals commit voluntarily to the relationship, leading the other party to also be committed with less concern over being cheated on or rejected. Combining this idea with the comparative socio-ecological approach, we hypothesize that passion will be more pronounced in social environments in which people have greater freedom to choose and replace their partners (i.e., high relational mobility) than in societies in which relationships tend to be more stable and hard to change (i.e., low relational mobility). To test this hypothesis, we compared Americans (living in a society with high relational mobility) and Japanese (living in a society with low relational mobility). As predicted, Americans were more passionate toward their romantic partners than Japanese, and this cultural difference was partially explained by the levels of perceived relational mobility in participants' local ecology. Moreover, more intense passion was found to lead to greater commitment behaviors in both societies. The importance of taking socioecological factors into consideration for the theory of the adaptive function of interpersonal emotions is also discussed.
  • Kavanagh, C, Yuki, M
    Online Readings in Psychology and Culture 5 (4) 2017/06 [Refereed][Invited]
    Contrary to traditional views of North Americans as strongly individualistic, accumulating evidence indicates that they are actually also highly collectivistic, or group-oriented, when compared to people in other parts of the world. Review of previous findings suggest an alternative view; cultural differences in group-behavior and psychology does not reside in the levels of collectivism, or the strength and amount of identity and loyalty to the group, but rather in the type of psychological processes that bring about those phenomena: specifically, an orientation towards intergroup differentiation and comparisons in North American cultures versus an orientation towards intragroup relationships in East Asian cultures. In addition, we offer a possible account for why such a difference could exist based on a socio-ecological perspective, focusing specifically on the role of relational mobility.
  • Mie Kito, Masaki Yuki, Robert Thomson
    Personal Relationships 24 (1) 114 - 130 1350-4126 2017/03 [Refereed][Not invited]
    This article reviews how behaviors and psychological tendencies in close relationships differ between cultures, and proposes a socioecological framework to understand those differences. Our review of the literature finds that paradoxically, people in individualistic cultures are more actively engaged in close relationships (e.g., higher levels of social support, self-disclosure, intimacy, and love) than those in collectivistic cultures. From an adaptationist perspective, we argue that one reason for these differences is higher levels of relational mobility in individualistic cultures. In societies with high relational mobility, where relationships are relatively more fragile, more active engagement in close relationships helps individuals to impress potential, and retain current, partners. We emphasize the importance of examining socioecologies to better understand close relationships.
  • Peter B. Smith, Vivian L. Vignoles, Maja Becker, Ellinor Owe, Matthew J. Easterbrook, Rupert Brown, David Bourguignon, Ragna B. Gardarsdottir, Robert Kreuzbauer, Boris Cendales Ayala, Masaki Yuki, Jianxin Zhang, Shaobo Lv, Phatthanakit Chobthamkit, Jas Laile Jaafar, Ronald Fischer, Taciano L. Milfont, Alin Gavreliuc, Peter Baguma, Michael Harris Bond, Mariana Martin, Nicolay Gausel, Seth J. Schwartz, Sabrina E. Des Rosiers, Alexander Tatarko, Roberto Gonzalez, Nicolas Didier, Diego Carrasco, Siugmin Lay, George Nizharadze, Ana Torres, Leoncio Camino, Sami Abuhamdeh, Ma Elizabeth J. Macapagal, Silvia H. Koller, Ginette Herman, Marie Courtois, Immo Fritsche, Agustin Espinosa, Juan A. Villamar, Camillo Regalia, Claudia Manzi, Maria Brambilla, Martina Zinkeng, Baland Jalal, Ersin Kusdil, Benjamin Amponsah, Selinay Caglar, Kassahun Habtamu Mekonnen, Bettina Moeller, Xiao Zhang, Inge Schweiger Gallo, Paula Prieto Gil, Raquel Lorente Clemares, Gabriella Campara, Said Aldhafri, Marta Fulop, Tom Pyszczynski, Pelin Kesebir, Charles Harb
    International Journal of Psychology 51 (6) 453 - 463 0020-7594 2016/12 [Refereed][Not invited]
    Variations in acquiescence and extremity pose substantial threats to the validity of cross-cultural research that relies on survey methods. Individual and cultural correlates of response styles when using 2 contrasting types of response mode were investigated, drawing on data from 55 cultural groups across 33 nations. Using 7 dimensions of self-other relatedness that have often been confounded within the broader distinction between independence and interdependence, our analysis yields more specific understandings of both individual- and culture-level variations in response style. When using a Likert-scale response format, acquiescence is strongest among individuals seeing themselves as similar to others, and where cultural models of selfhood favour harmony, similarity with others and receptiveness to influence. However, when using Schwartz's (2007) portrait-comparison response procedure, acquiescence is strongest among individuals seeing themselves as self-reliant but also connected to others, and where cultural models of selfhood favour self-reliance and self-consistency. Extreme responding varies less between the two types of response modes, and is most prevalent among individuals seeing themselves as self-reliant, and in cultures favouring self-reliance. As both types of response mode elicit distinctive styles of response, it remains important to estimate and control for style effects to ensure valid comparisons.
  • Vivian L. Vignoles, Ellinor Owe, Maja Becker, Peter B. Smith, Matthew J. Easterbrook, Rupert Brown, Roberto Gonzalez, Nicolas Didier, Diego Carrasco, Maria Paz Cadena, Siugmin Lay, Seth J. Schwartz, Sabrina E. Des Rosiers, Juan A. Villamar, Alin Gavreliuc, Martina Zinkeng, Robert Kreuzbauer, Peter Baguma, Mariana Martin, Alexander Tatarko, Ginette Herman, Isabelle de Sauvage, Marie Courtois, Ragna B. Gardarsdottir, Charles Harb, Inge Schweiger Gallo, Paula Prieto Gil, Raquel Lorente Clemares, Gabriella Campara, George Nizharadze, Ma. Elizabeth J. Macapagal, Baland Jalal, David Bourguignon, Jianxin Zhang, Shaobo Lv, Aneta Chybicka, Masaki Yuki, Xiao Zhang, Agustin Espinosa, Aune Valk, Sami Abuhamdeh, Benjamin Amponsah, Emre Ozgen, E. Ulku Guner, Nil Yamakoglu, Phatthanakit Chobthamkit, Tom Pyszczynski, Pelin Kesebir, Elvia Vargas Trujillo, Paola Balanta, Boris Cendales Ayala, Silvia H. Koller, Jas Laile Jaafar, Nicolay Gausel, Ronald Fischer, Taciano L. Milfont, Ersin Kusdil, Selinay Caglar, Said Aldhafri, M. Cristina Ferreira, Kassahun Habtamu Mekonnen, Qian Wang, Marta Fulop, Ana Torres, Leoncio Camino, Flavia Cristina Silveira Lemos, Immo Fritsche, Bettina Moeller, Camillo Regalia, Claudia Manzi, Maria Brambilla, Michael Harris Bond
    JOURNAL OF EXPERIMENTAL PSYCHOLOGY-GENERAL 145 (8) 966 - 1000 0096-3445 2016/08 [Refereed][Not invited]
    Markus and Kitayama's (1991) theory of independent and interdependent self-construals had a major influence on social, personality, and developmental psychology by highlighting the role of culture in psychological processes. However, research has relied excessively on contrasts between North American and East Asian samples, and commonly used self-report measures of independence and interdependence frequently fail to show predicted cultural differences. We revisited the conceptualization and measurement of independent and interdependent self-construals in 2 large-scale multinational surveys, using improved methods for cross-cultural research. We developed (Study 1: N = 2924 students in 16 nations) and validated across cultures (Study 2: N = 7279 adults from 55 cultural groups in 33 nations) a new 7-dimensional model of self-reported ways of being independent or interdependent. Patterns of global variation support some of Markus and Kitayama's predictions, but a simple contrast between independence and interdependence does not adequately capture the diverse models of selfhood that prevail in different world regions. Cultural groups emphasize different ways of being both independent and interdependent, depending on individualism-collectivism, national socioeconomic development, and religious heritage. Our 7-dimensional model will allow future researchers to test more accurately the implications of cultural models of selfhood for psychological processes in diverse ecocultural contexts.
  • Robert Thomson, Masaki Yuki, Naoya Ito
    Computers in Human Behavior 51 285 - 292 0747-5632 2015/10 [Refereed][Not invited]
    Despite ongoing interest in cross-cultural differences in Internet privacy concern (concern over unauthorized third-party access to self-disclosures on the Internet), predictors of between-country variance in online privacy concern are yet unclear. This paper proposes a novel theoretical account from a socio-ecological perspective, focusing on the effect of societal levels of relational mobility (the degree to which individuals in a society have the freedom and opportunity to form and terminate interpersonal relationships) and general trust on online privacy concern. In low relational mobility Japan, where general trust in strangers is generally less adaptive, we hypothesized online privacy concern to be high. In contrast, in high relational mobility United States, general trust is also high, leading us to predict lower concern over privacy. We tested this hypothesis via a survey of SNS users in Japan (N = 90) and the US (N = 256). Results showed privacy concern on SNS was indeed higher in japan than the US, and this difference was significantly mediated by relational mobility and general trust, in serial. We argue our findings underpin the importance of taking into account offline socio-ecological factors when approaching cross-cultural differences in privacy concern online. (C) 2015 Elsevier Ltd. All rights reserved.
  • Yamada, J, Kito, M, Yuki, M
    Japanese Journal of Experimental Social Psychology 55 (1) 18 - 27 2015 [Refereed][Not invited]
  • Robert Thomson, Masaki Yuki
    In-Mind Magazine 6 (26) 2015 [Refereed][Invited]
  • Kosuke Sato, Masaki Yuki, Vinai Norasakkunkit
    Journal of Cross-Cultural Psychology 45 (10) 1549 - 1560 0022-0221 2014/11 [Refereed][Not invited]
    The authors propose that cross-cultural differences in sensitivity to social rejection, or the extent to which one is alert to potential rejection from significant others, can be understood as an adaptation to different social ecological contexts varying in the degrees of relational mobility. In societies low in relational mobility, such as East Asia, relationships and group memberships are stable and exclusive, and thus it is difficult for individuals to recover once rejected from current relationships or groups. In these contexts, one would expect people to be continuously paying attention to negative feedback from others to avoid potential rejection. In contrast, this type of anxiety will be less pronounced in societies high in relational mobility, such as North America, because there are a greater number of relationship alternatives available, even if individuals were to be excluded from a particular relationship. Results from two cross-national studies showed that, as expected, individuals' perceptions of relational mobility partially mediated rejection sensitivity (Study 1) and Taijin Kyofusho, an allocentric subtype of social anxiety (Study 2).
  • Kosuke Sato, Masaki Yuki
    Frontiers in Psychology 5 1113  1664-1078 2014/10 [Refereed][Invited]
    Does a change in the nature of surrounding social context affect the strength of association between self-esteem and happiness? This paper aims to answer this question from a socio-ecological perspective, focusing on the role of relational mobility. Recent research has shown that this association is stronger in societies that are higher in relational mobility, where there is a greater freedom of choice in interpersonal relationships and group memberships. In this study, we tested if this hypothesis could be applied to situational differences within the same physical setting. Using a quasi-experimental design, we tested if the association between self-esteem and happiness was stronger for first-year students at a Japanese university who had just entered the college and thus were in a relatively higher mobility context, than the second-year students at the same university whose relationships tended to be more stable and long-standing. The results showed, as predicted, that the association between self-esteem and happiness was stronger for the first-year students than for the second-year students. Implications for the theory and research on social change are discussed.
  • Masaki Yuki, Kosuke Sato, Kosuke Takemura, Shigehiro Oishi
    Journal of Experimental Social Psychology 49 (4) 741 - 746 0022-1031 2013/07 [Refereed][Not invited]
    Previous research has found cross-cultural differences in the strength of the association between self-esteem and happiness. We propose that this difference can be explained by relational mobility, or the degree to which options exist in the given socio-ecological context for relationship formation and dissolution. In Study 1, we found that the association between self-esteem and happiness was stronger among American participants than among Japanese participants. As predicted, this cultural difference was explained by the difference in relational mobility. In Study 2, we found that the association between self-esteem and happiness was stronger among Japanese living in relationally mobile regions than among Japanese living in less mobile regions. In Study 3, we manipulated relational mobility and demonstrated that the thought of living in a relationally mobile society caused individuals to base their life satisfaction judgments on self-esteem. Overall, our research demonstrates the utility of examining cultural differences from a socio-ecological perspective. (C) 2013 Elsevier Inc. All rights reserved.
  • Ellinor Owe, Vivian L. Vignoles, Maja Becker, Rupert Brown, Peter B. Smith, Spike W.S. Lee, Matt Easterbrook, Tanuja Gadre, Xiao Zhang, Mirona Gheorghiu, Peter Baguma, Alexander Tatarko, Said Aldhafri, Martina Zinkeng, Seth J. Schwartz, Sabrina E. Des Rosiers, Juan A. Villamar, Kassahun Habtamu Mekonnen, Camillo Regalia, Claudia Manzi, Maria Brambilla, Ersin Kusdil, Selinay Çaǧlar, Alin Gavreliuc, Mariana Martin, Zhang Jianxin, Shaobo Lv, Ronald Fischer, Taciano L. Milfont, Ana Torres, Leoncio Camino, Robert Kreuzbauer, Nicolay Gausel, Johanna H. Buitendach, Flávia Cristina Silveira Lemos, Immo Fritsche, Bettina Möller, Charles Harb, Aune Valk, Agustín Espinosa, Jas Laile Jaafar, Masaki Yuki, M. Cristina Ferreira, Phatthanakit Chobthamkit, Márta Fülöp, Aneta Chybicka, Qian Wang, Michael Harris Bond, Roberto González, Nicolas Didier, Diego Carrasco, Maria Paz Cadena, Siugmin Lay, Ragna B. Gardarsdóttir, George Nizharadze, Tom Pyszczynski, Pelin Kesebir, Ginette Herman, Isabelle de Sauvage, Marie Courtois, David Bourguignon, Emre Özgen, Ülku E. Güner, Nil Yamakoǧlu, Sami Abuhamdeh, Andrew Mogaji, Ma. Elizabeth J. Macapagal, Silvia H. Koller, Benjamin Amponsah, Girishwar Misra, Preeti Kapur, Elvia Vargas Trujillo, Paola Balanta, Boris Cendales Ayala, Inge Schweiger Gallo, Paula Prieto Gil, Raquel Lorente Clemares, Gabriella Campara, Baland Jalal
    Journal of Cross-Cultural Psychology 44 (1) 24 - 45 0022-0221 2013/01 [Refereed][Not invited]
    Beliefs about personhood are understood to be a defining feature of individualism-collectivism (I-C), but they have been insufficiently explored, given the emphasis of research on values and self-construals. We propose the construct of contextualism, referring to beliefs about the importance of context in understanding people, as a facet of cultural collectivism. A brief measure was developed and refined across 19 nations (Study 1: N = 5,241), showing good psychometric properties for cross-cultural use and correlating well at the nation level with other supposed facets and indicators of I-C. In Study 2 (N = 8,652), nation-level contextualism predicted ingroup favoritism, corruption, and differential trust of ingroup and outgroup members, while controlling for other facets of I-C, across 35 nations. We conclude that contextualism is an important part of cultural collectivism. This highlights the importance of beliefs alongside values and self-representations and contributes to a wider understanding of cultural processes. © The Author(s) 2013.
  • 結城 雅樹
    対人社会心理学研究 大阪大学大学院人間科学研究科対人社会心理学研究室 0 (12) 17 - 19 1346-2857 2012/03 [Not refereed][Not invited]
  • 佐藤 剛介, 結城 雅樹, 竹村 幸祐
    北海道心理学研究 北海道心理学会 0 (34) 21 - 33 0918-2756 2011 [Not refereed][Not invited]
  • Kosuke Takemura, Masaki Yuki, Yohsuke Ohtsubo
    ASIAN JOURNAL OF SOCIAL PSYCHOLOGY 13 (4) 303 - 307 1367-2223 2010/12 [Refereed][Not invited]
    A recent review of empirical evidence disconfirmed the widely-held view that North Americans are less collectivistic than East Asians. However, previous research has proposed that the motivations underlying group behaviours differ across cultures: North Americans are more strongly motivated to acquire and maintain higher in-group status relative to outgroups, whereas East Asians tend to emphasize maintenance of reciprocal relationships within in-groups. We tested this hypothesis by examining the pattern of attentional allocation in group situations using a memory task. As predicted, compared to Japanese, memory performance among Americans was biased towards intergroup status difference over intragroup relationship information.
  • Joanna Schug, Masaki Yuki, William Maddux
    PSYCHOLOGICAL SCIENCE 21 (10) 1471 - 1478 0956-7976 2010/10 [Refereed][Not invited]
    In the current research, we tested a novel explanation for previously demonstrated findings that East Asians disclose less personal information to other people than do Westerners. We propose that both between-and within-culture differences in self-disclosure to close friends may be explained by the construct of relational mobility, the general degree to which individuals in a society have opportunities to form new relationships and terminate old ones. In Study 1, we found that cross-cultural differences (Japan vs. United States) in self-disclosure to a close friend were mediated by individuals' perceptions of relational mobility. In Study 2, two separate measures of relational mobility predicted self-disclosure within a single culture (Japan), and this relationship was mediated by the motivation to engage in self-disclosure to strengthen personal relationships. We conclude that societies and social contexts higher in relational mobility (in which relationships can be formed and dissolved relatively easily) produce stronger incentives for self-disclosure as a social-commitment device.
  • Joanna Schug, Masaki Yuki, Hiroki Horikawa, Kosuke Takemura
    ASIAN JOURNAL OF SOCIAL PSYCHOLOGY 12 (2) 95 - 103 1367-2223 2009/06 [Refereed][Not invited]
    Several studies have demonstrated that similarity between friendship partners is higher in the West than in East Asian countries. We hypothesized that these differences could be explained by relational mobility, or the number of opportunities to form new relationships in a given society. Through two studies, we confirmed that whereas the preference for similarity did not differ, similarity between friendship partners was higher in the USA than in Japan. Furthermore, a measure of relational mobility mediated the cultural difference in similarity, supporting our hypothesis. The effectiveness of considering socio-ecological factors when interpreting cultural differences in behaviour is discussed.
  • Carl F. Falk, Steven J. Heine, Masaki Yuki, Kosuke Takemura
    EUROPEAN JOURNAL OF PERSONALITY 23 (3) 183 - 203 0890-2070 2009/05 [Refereed][Not invited]
    Much research finds that Westerners self-enhance more than East Asians, with the exception of studies using the implicit associations test for self-esteem (IATSE). We contrasted Japanese and Canadians on a new measure of self-enhancement under low- and high-attentional load to assess whether cultural differences vary across controlled and automatic processes. Participants also completed measures of relational mobility and the IATSE. Results indicated that Japanese and Asian-Canadians were more self-critical than Euro-Canadians, both under high- and low-attentional load. This cultural difference was partially mediated by relational mobility. The IATSE showed no cultural differences, but this measure did not positively correlate with an), of the other measures in the study, suggesting that it is not a valid measure of 'true' self-feelings. Copyright (C) 2009 John Wiley & Sons, Ltd.
  • 外集団脅威と集団内相互依存性-内集団ひいきの生起過程の多重性
    心理学研究 80 246 - 251 2009 [Refereed][Not invited]
  • Masaki Yuki, Kunihiro Yokota
    JOURNAL OF EXPERIMENTAL SOCIAL PSYCHOLOGY 45 (1) 271 - 274 0022-1031 2009/01 [Refereed][Not invited]
    Previous evidence suggests that, compared with females, male psychology and behavior is more strongly oriented toward intergroup conflict and competition. This study tested whether male coalitional psychology is so deeply ingrained that it could be activated even by subtle cues in the environment suggesting intergroup conflict. We used a priming method to test if being unwittingly exposed to an offensive message from an outgroup member in one type of intergroup context (i.e., inter-cultural) would enhance male's and female's intergroup discrimination in reward allocation in a completely irrelevant intergroup context (i.e., artificial laboratory group). The results showed that, as predicted, the outgroup threat priming enhanced discrimination in men but not women. (c) 2008 Elsevier Inc. All rights reserved.
  • Tasuku Igarashi, Yoshihisa Kashima, Emiko S. Kashima, Tomas Farsides, Uichol Kim, Fritz Strack, Lioba Werth, Masaki Yuki
    ASIAN JOURNAL OF SOCIAL PSYCHOLOGY 11 (1) 88 - 101 1367-2223 2008/03 [Refereed][Not invited]
    Although the role of trust in group processes has been well established, less is known about the role of trust in social network processes. Trust, conceptualized to have generalized and particularistic aspects, was measured by generalized trust (people can be trusted in general) and relationism (people can be trusted if one has relationships), and their relations with social network characteristics of network homogeneity (extent to which one has a number of friends with similar attitudes) and network closure (extent to which one's social network is closed) were examined in three Western (Australia, Germany, and the United Kingdom) and two East Asian countries (Japan and Korea). Although generalized trust was shown to be positively related to network closure across the five countries, generalized trust and relationism had different relations with network homogeneity in different cultures. The results were interpreted in terms of social institutional and cultural differences.
  • Masaki Yuki, William W. Maddux, Takahiko Masuda
    JOURNAL OF EXPERIMENTAL SOCIAL PSYCHOLOGY 43 (2) 303 - 311 0022-1031 2007/03 [Refereed][Not invited]
    The current research investigated the hypothesis that, depending on an individual's cultural background, facial cues in different parts of the face are weighted differently when interpreting emotions. Given that the eyes are more difficult to control than the mouth when people express emotions, we predicted that individuals in cultures where emotional subduction is the norm (such as Japan) would focus more strongly on the eyes than the mouth when interpreting others' emotions. By contrast, we predicted that people in cultures where overt emotional expression is the norm (such as the US) would tend to interpret emotions based on the position of the mouth, because it is the most expressive part of the face. This hypothesis was confirmed in two studies, one using illustrated faces, and one using edited facial expressions from real people, in which emotional expressions in the eyes and mouth were independently manipulated. Implications for our understanding of cross-cultural psychology, as well of the psychology of emotional interpretation, are discussed. (c) 2006 Elsevier Inc. All rights reserved.
  • Kosuke Takemura, Masaki Yuki
    INTERNATIONAL JOURNAL OF PSYCHOLOGY 42 (1) 27 - 35 0020-7594 2007/02 [Refereed][Not invited]
    The interindividual-intergroup discontinuity effect is the tendency for relationships between groups to be more competitive than the relationships between individuals. It has been observed robustly in studies conducted in the United States, which is a society characterized as "individualistic." In this study, it was explored whether the effect was replicable in a "collectivistic" society such as Japan. From the traditional view in cross-cultural psychology, which emphasizes the collectivistic nature of East Asian peoples, it was expected that the discontinuity effect would be greater in Japan than in the United States. On the other hand, based on recent empirical findings suggesting that North Americans are no less group-oriented than East Asians, it was expected that the discontinuity effect would be no greater in Japan than in the United States. One hundred and sixty Japanese university students played a 10-trial repeated prisoner's dilemma game: 26 sessions of interindividual and 18 sessions of intergroup. Following exactly the procedure of prior experiments in the US, individuals and groups were allowed face-to-face communication with their opponents before making their decisions, and participants in the intergroup condition were further allowed to converse freely with their in-group members. Results replicated previous findings in the United States; groups made more competitive choices than did individuals. In addition, neither the magnitude of the discontinuity effect, nor the frequency of competitive choices made by the groups, were larger in Japan than they were in the majority of prior studies conducted in the United States. These findings suggest cross-cultural robustness of the interindividual-intergroup discontinuity effect. Also, interestingly, they contradict the simple distinction between individualism and collectivism. Implications for studies of culture and group processes are discussed.
  • WW Maddux, M Yuki
    PERSONALITY AND SOCIAL PSYCHOLOGY BULLETIN 32 (5) 669 - 683 0146-1672 2006/05 [Refereed][Not invited]
    Previous research has demonstrated, that people from East Asian cultural backgrounds make broader, more complex causal attributions than do people from Western cultural backgrounds. In the current research, the authors hypothesized that East Asians also would be aware of a broader, more complex distribution of consequences of events. four studies assessed cultural differences in perceptions of the consequences of (a) a shot in a game of pool, (b) an area being converted into a national park, (c) a chief-executive officer firing employees, and (d) a car accident. A Cross all four studies, compared to participants from Western cultural backgrounds, participants from East Asian cultural backgrounds were more aware of the indirect, distal consequences of events. This pattern occurred on a variety of measures, including spontaneously generated consequences, estimations Of an event's impact on subsequent events, perceived responsibility, and predicted affective reactions. Implications for our understanding of cross-cultural psychology and social perception are discussed.
  • James H. Liu, Rebekah Goldstein-Hawes, Denis Hilton, Li-Li Huang, Cecilia Gastardo-Conaco, Emma Dresler-Hawke, Florence Pittolo, Ying-Yi Hong, Colleen Ward, Sheela Abraham, Yoshihisa Kashima, Emiko Kashima, Megumi M. Ohashi, Masaki Yuki, Yukako Hidaka
    Journal of Cross-Cultural Psychology 36 (2) 171 - 191 0022-0221 2005/03 [Refereed][Not invited]
    Social representations of world history were assessed using the open-ended questions, "What are the most important events in world history?" and "Who are the most influential persons in world history in the last 1,000 years?" Data from six Asian and six Western samples showed cross-cultural consensus. Historical representations were (a) focused on the recent past, (b) centered around politics and war, and (c) dominated by the events of the World Wars and (d) the individual Hitler, who was universally perceived as negative, (e) Representations were more Eurocentric than ethnocentric, (f) The importance of economics and science was underrepresented. (g) Most cultures nominated people (more than events) idiosyncratic to their own culture. These data reflect power relations in the world and provide resources and constraints for the conduct of international relations. The degree of cross-cultural consensus suggests that hybridity across Eastern and Western cultures in the representation of knowledge may be underestimated.
  • Y Kashima, E Kashima, CY Chiu, T Farsides, M Gelfand, YY Hong, U Kim, F Strack, L Werth, M Yuki, Yzerbyt, V
    EUROPEAN JOURNAL OF SOCIAL PSYCHOLOGY 35 (2) 147 - 169 0046-2772 2005/03 [Refereed][Not invited]
    Are human individuals universally seen to be more real entities (or more entitative, to use Campbell's, 1958, term) than social groups? Although the individual may be seen to be more entitative than social groups in the West, it is unclear whether this is the case in other cultures, especially, in East Asia. Two aspects of perceived entitativity are distinguished: psychological essentialism (belief in the presence of essence-like unchangeable properties) and agency (perception that a social entity is an agent), and examined for four social targets (individual, family, friendship group, and society) in three English-speaking cultures (Australia, UK, and USA). three East Asian cultures (Hong Kong, Japan, and Korea), and two continental European cultures (Belgium and Germany). In all cultures, the individual person was seen to possess essence-like unchangeable characteristics more than social groups (i.e. essentialized). As for agency, the individual person was seen to be more agentic than groups in Western cultures, but both individuals and groups were conferred an equal level of agency in East Asia. Individuals may be universally more essentialized than friendship groups and societies, but not always seen to be more agentic, than social groups. Implications of the results for conceptions of individualism and collectivism are discussed. Copyright (c) 2004 John Wiley A Sons, Ltd.
  • M Yuki, WW Maddux, MB Brewer, K Takemura
    PERSONALITY AND SOCIAL PSYCHOLOGY BULLETIN 31 (1) 48 - 62 0146-1672 2005/01 [Refereed][Not invited]
    Two experiments explored differences in depersonalized trust (trust toward a relatively unknown, target person) across cultures. Based on a recent theoretical framework that postulates predominantly different bases for group behaviors in Western cultures versus Eastern cultures, it was predicted that Americans would tend to trust people primarily based on whether they shared category memberships; however, trust for Japanese was expected to be based on the likelihood of sharing direct or indirect interpersonal links. Results supported these predictions. In both Study I (questionnaire study) and Study 2 (online money allocation game), Americans trusted ingroup members more than outgroup members; however, the existence of a potential indirect relationship link increased trust for outgroup members more for Japanese than for Americans. Implications for understanding group processes across cultures are discussed.
  • ES Kashima, M Halloran, M Yuki, Y Kashima
    JOURNAL OF EXPERIMENTAL SOCIAL PSYCHOLOGY 40 (3) 384 - 392 0022-1031 2004/05 [Refereed][Not invited]
    The cross-cultural generality of terror management theory was examined in Australia and Japan. Based on previous research suggesting that individualism is stronger in Australia than in Japan, mortality salience was predicted to enhance individualism in Australia, but to reduce it in Japan. The results supported this prediction. Consistent with the theory, the cultural pattern of worldview defense was found only among Australians and Japanese with low self-esteem. We also found preliminary evidence that collective mortality (death of one's in-group) has a greater impact than personal mortality (personal death) in Japan. Although the cultural worldview and self-esteem may serve terror management functions in both cultures, there may be differences between cultures in the type of mortality that produces the greatest levels of anxiety and the manner in which a given worldview is used to cope with anxiety about mortality. (C) 2003 Elsevier Inc. All rights reserved.
  • Yoshihisa Kashima, Emiko Kashima, Thomas Farsides, Uichol Kim, Fritz Strack, Lioba Werth, Masaki Yuki
    Self and Identity 3 (2) 125 - 141 1529-8868 2004/04 
    Self-concepts change from context to context. The experience that one's self is context-sensitive may be universal, however the amount and meaning of context-sensitive self vary across cultures. Cross-cultural differences in the amount and meaning of context-sensitive self were investigated in three Western cultures (Australia, Germany, and UK) and two East Asian cultures (Japan and Korea). The amount of context-sensitivity of self was greater in Japan than in Western cultures and Korea. The meaning of context-sensitive self also varied across cultures. In the Western cultures, a context-invariant self was seen to be clear and true; however, these patterns were not observed in the East Asian cultures. In Korea, a context-invariant self was interpreted to be exhibiting a relational self, which adheres to the ethics of care. In Japan, it was a context-sensitive self that was seen to be true, implying that the true self in Japan may mean to be true to the self-in-context, rather than the transcendental, decontextualized self. The results suggest the importance of differentiating East Asian cultures such as Japan and Korea. The utility of quantitative methods in explicating cultural meaning was highlighted.
  • M Yuki
    SOCIAL PSYCHOLOGY QUARTERLY 66 (2) 166 - 183 0190-2725 2003/06 [Refereed][Not invited]
    A review of the theoretical and empirical literature suggests that social identity theory does not account well for collectivistic behaviors among East Asians. I hypothesize that the central theme of East Asian group behavior is cooperation within a group; this is represented cognitively as an interpersonal network among the members, with the emphasis on the relational self Results of a survey of 122 Japanese and 126 American respondents largely supported this hypothesis. For Americans, in-group loyalty and identity with their small and large in-groups were correlated positively with perceived in-group homogeneity and in-group status. No such correlation was found for Japanese respondents, however Instead, Japanese in-group loyalty and identity were predicted by respondents' knowledge of the relational structure within the group, knowledge of the individual differences between members of the group, and feelings of personal connectedness with in-group members. I discuss the meaningfulness of comparing group processes in different cultural contexts.
    JOURNAL OF PERSONALITY AND SOCIAL PSYCHOLOGY 69 (5) 925 - 937 0022-3514 1995/11 [Refereed][Not invited]
    Individualism and collectivism are often equated with independent vs. interdependent, agentic vs. communal, and separate vs. relational self-construals. Although these same concepts have been used to characterize both cultural and gender differences, a perspective of cultural evolution suggests it is unlikely. A division of labor within society may produce gender differences, but this cannot explain cultural differences. A study of self-construal involving 5 cultures (Australia, the United States, Hawaii, Japan, and Korea) shows that differences between these cultures are captured mostly by the extent to which people see themselves as acting as independent agents, whereas gender differences are best summarized by the extent to which people regard themselves as emotionally related to others.

Books etc

Conference Activities & Talks

  • Relational Mobility: A socio-ecological factor to explain cross-cultural differences in interpersonal behaviours  [Invited]
    Masaki Yuki
    Invited talk at the Sussex School of Psychology Colloquium  2020/11
  • Discussant  [Invited]
    Masaki Yuki
    61st Conference of the Japanese Society of Social Psychology  2020/11
  • Masaki Yuki, Yugo Maeda, Wen-Qiao Li, FenZhi Zhang
    2020 Society for Personality and Social Psychology Annual Convention
  • Are There Cultural Differences in Positive Empathy? The Role of Relational Mobility  [Not invited]
    Arato Okuyama, Masaki Yuki
    2020 Society for Personality and Social Psychology Annual Convention
  • Why aren’t Japanese happy when praised in public?: The roles of relational mobility and tall poppy beliefs  [Not invited]
    Matsushima, Y, Zhang, F, Yuki, M
    2019 Meeting of the Society for Personality and Social Psychology  2019/02  Portland, OR
  • 出る杭が打たれる社会の人々は人前で褒められたくない  [Not invited]
    張鳳芝, 結城雅樹
    日本社会心理学会第59回大会  2018/08
  • Greater relational mobility is associated with stronger empathic concern: An adaptationist perspective  [Invited]
    Yuki, M, Yamamoto, S, Tsuji, S
    The 24th Congress of the International Association for Cross-Cultural Psychology  2018/07  Guelph, Canada
  • The openness and closeness of social environment - 39-country investigation of its causes and consequences  [Not invited]
    Masaki Yuki, Thomas Talhelm, Joanna Schug, Mie Kito, Arin Ayanian, Julia Becker, Maja Becker, Chi-Yue Chiu, Hoon-Seok Choi, Carolina M Ferreria, Marta Fülöp, Pelin Gul, Ana Maria Houghton-Illera, Mikhel Joasoo, Jonathan Jong, Christopher Kavanagh, Dmytro Khutkyy, Claudia Manzi, Urszula M Marcinkowska, Taciano L. Milfont, Felix Neto, Ruthie Pliskin, Alvaro San Martin, Purnima Singh, Mariko L Visserman
    The 10th Annual Meeting of the Human Behavior and Evolution and Behavior Society - Japan  2017/12  Nagoya University of Technology
  • Effects of relational mobility on regulatory focus  [Not invited]
    Yuki, M, Hino, S, Yamamoto, S
    The 64th Meeting of the Japanese Group Dynamics Association  2017/09
  • Do extreme rituals produce consistent psychological effects? A quasi-experimental study of Japanese firewalking festivals.  [Not invited]
    Kavanagh, C, Tsuchida, S, Jong, J, Yuki, M, Whitehouse, H
    Evolution of Religion II  2017
  • Intergroup Comparison and Intragroup Relationships: Group Processes in the Cultures of Individualism and Collectivism  [Invited]
    YUKI Masaki
    Osnabrueck, Germany  Institut für Psychologie, Universität Osnabrück
    I propose that different types of cognitive representations of groups, as well as motivations underlying group behaviors, are predominant in so-called “individualistic” and “collectivistic” cultures. People in individualistic cultures, as depicted in Social Identity Theory, tend to see the ingroup as a depersonalized entity, defined in terms of the ingroup prototype, in a comparative context with the outgroup. The maximization of ingroup-outgroup status differences is a major motivation underlying group behaviors. On the contrary, people in collectivistic cultures tend to represent the ingroup as a stable and structured interpersonal network among cognitively personalized members, and they are motivated to maintain cooperative and harmonious relationships within the ingroup; outgroup discrimination is a by-product rather than the cause of this process. A review of cultural psychological studies, including those addressing self-concept, determinants of ingroup identity and loyalty, attention to group characteristics, bases of group-based trust, and intergroup discrimination, support this hypothesis. Finally, I will propose a new account for the origin of these “cultural” differences from a socio-ecological perspective, focusing on the role of “relational mobility.”


Awards & Honors

  • 2020/11 The Japanese Society of Social Psychology 2020 Best Paper Award
     What causes cross-cultural dierences in reactions to the Trolley Problem? A cross-cultural study on the roles of relational mobility and reputation expectation 
    受賞者: Shoko Yamamoto;Masaki Yuki
  • 2016/10 Japanese Group Dynamics Association 2015 Outstanding Paper Award
     Relational mobility and intimacy in friendships and romantic relationships: A cross-societal study between Canada and Japan 
    受賞者: Junko Yamada;Mie Kito;Masaki Yuki
  • 2016/02 Hokkaido University Hokkaido University President's Award for Outstanding Education
    受賞者: YUKI Masaki
  • 2016/02 Hokkaido University Hokkaido University President's Award for Outstanding Research
    受賞者: YUKI Masaki
  • 2014 Society for Personality and Social Psychology Fellow
    受賞者: YUKI Masaki
  • 2012 Japanese Psychological Association JPA Award for International Contributions to Psychology (Award for Distinguished Early and Middle Career Contributions)
    受賞者: YUKI Masaki
  • 2009 Society of Experimental Social Psychology Fellow
    受賞者: YUKI Masaki
  • 2006 Japanese Society of Social Psychology Special Publication Award

Research Grants & Projects

  • Japan Society for the Promotion of Science:Grants-in-Aid for Scientific Research Grant-in-Aid for Scientific Research (B)
    Date (from‐to) : 2019/04 -2023/03 
    Author : 結城 雅樹
  • Social constraints and individual constraints: Interaction effects between relational mobility and market value on interpersonal tactics
    Japan Society for Promotion of Science:Grant in Aid for Scientific Research (B)
    Date (from‐to) : 2015/04 -2019/03 
    Author : Masaki YUKI
  • Japan Society for Promotion of Science:Grant in Aid for Scientific Research (C)
    Date (from‐to) : 2012/04 -2015/03 
    Author : Masaki YUKI
  • Ministry of Education, Culture, Sports, Science and Technology:Grants-in-Aid for Scientific Research(基盤研究(C))
    Date (from‐to) : 2008 -2010 
    Author : Masaki YUKI
    Seven multi-method studies, such as a secondary analysis of public domain data, questionnaire survey, quasi-experiment, and laboratory experiment, examined social functions of self-esteem. Results indicate that 1) the effect of self-esteem on happiness is stronger in social contexts high, rather than low, in relational mobility, where there is a greater amount of choices in interpersonal relationships, 2) self-esteem has an "interpersonal booster-function" (i.e. motivating individuals to approach strangers), which is adaptive in social contexts high in relational mobility, and 3) self-estee...
  • Ministry of Education, Culture, Sports, Science and Technology:Grants-in-Aid for Scientific Research(基盤研究(B))
    Date (from‐to) : 2007 -2010 
    Author : Toshio YAMAGISHI, 結城 雅樹, 神 信人, 渡部 幹
  • Ministry of Education, Culture, Sports, Science and Technology:Grants-in-Aid for Scientific Research(基盤研究(B))
    Date (from‐to) : 2005 -2007 
    Author : Tatsuya KAMEDA, ウェア ポール, 結城 雅樹, 中島 晃
    Research on human ability to empathize with others is a core question encompassing natural sciences including evolutionary biology as well as human sciences, and constitutes one of the fundamental questions to understand human sociality. This project was focused on basic socio-emotional processes called "primitive empathy." This project revolved around theory-building about emotional synchronization within pairs, and has succeeded in empirically identifying a phenomenon called "facial mimicry." This is a phenomenon whereby a person replicates another person's facial expression on his/her ow...
  • 文部科学省:科学研究費補助金(若手研究(A))
    Date (from‐to) : 2004 -2006 
    Author : 結城 雅樹
    本研究の目的は、集団行動と集団認知に文化と社会構造が与える影響を明らかにすることであった。平成18年度は、以下の研究を行い、重要な知見と示唆を得た。・研究1.集団状況での注意配分と記憶に関する目米比較:仮想の集団状況のシナリオを用いた実験を日米で行ったところ、Yuki(2003)のモデルから予測されるとおり、日本人は集団内の対人関係に関する情報を、一方のアメリカ人は集団問の相対的地位に関する情報をより正確に記憶することが示された。・研究2.類似性一魅力効果と関係流動性#2:日米における質問紙調査の結果、予測通り、社会関係流動性の高い社会に住むアメリカ人の方が、流動性の低い社会に住む日本人よりも、自己と友人の類似性知覚が高かった。・研究3.関係流動性尺度の改善:社会構造の流動性を測定するために前年度に開発を始めた社会関係流動性尺度relational mobility scaleの改善に取りかかった。項目を厳選した上で、日米において質問紙調査を行ったところ、予測通り、一般的信頼の日米差は社会関係流動性によって完全に媒介され、尺度の妥当性が示された。・研究4類似性-魅力効果と関係流動性#3:研究3で妥当性が示された関係流動性尺度を用いて、研究2で見いだされた類似性知覚の日米差の説明を試みた。日米で行った質問紙調査の結果、予測通り、自己と友人の類似性知覚の文化差が、関係流動性によっ...
  • 関係流動性:文化と社会心理過程に対する社会生態学的アプローチ
    Date (from‐to) : 2006
  • Relational mobility: A socio-ecological approach to culture and social psychological processes
    International Joint Research Projects
    Date (from‐to) : 2006
  • Ministry of Education, Culture, Sports, Science and Technology:Grants-in-Aid for Scientific Research(基盤研究(A))
    Date (from‐to) : 2002 -2005 
    Author : Toshio YAMAGISHI, 石井 敬子, 結城 雅樹, 高橋 伸幸, 山岸 みどり
    The goal of this study was to clarify the mechanisms that promote voluntarily based social order, not constrained by the closed nature of social relations, in a situation in which provision is "assurance" of security based on commitment relations is not possible. We used "artificial societies" created in the laboratory to achieve this goal. As a means to achieve this goal, we found that building a trust relationship (i.e., transforming an opportunistic relationship into a trust relationship) requires risk taking. We further identified socio-relational and socio-institutional conditions that...
  • Ministry of Education, Culture, Sports, Science and Technology:Grants-in-Aid for Scientific Research(基盤研究(B))
    Date (from‐to) : 2002 -2004 
    Author : Tatsuya KAMEDA, 結城 雅樹
    Social/cultural learning is an effective way to reduce uncertainty about the environment, helping individuals adopt an adaptive behavior cheaply. Although this is evident for learning about temporally stable targets, such as acquisition of a skill in avoiding toxic foods, the utility of social/cultural learning in a temporally unstable environment is less clear, since knowledge acquired by social learning may be outdated. This research addressed the adaptive value of social/cultural learning in a nonstationary environment both theoretically and empirically. We first conducted an evolutionar...
  • 文化と社会構造が集団内・集団間行動と認知に与える影響
    Date (from‐to) : 2004
  • Effects of culture and social structure on intra- and intergroup behavior and cognition
    International Joint Research Projects
    Date (from‐to) : 2004
  • 表情知覚原理の文化差
    Date (from‐to) : 2003
  • Cultural differences in facial perception
    Date (from‐to) : 2003
  • 文部科学省:科学研究費補助金(奨励研究(A), 若手研究(B))
    Date (from‐to) : 2001 -2002 
    Author : 結城 雅樹
  • Ministry of Education, Culture, Sports, Science and Technology:Grants-in-Aid for Scientific Research(基盤研究(B))
    Date (from‐to) : 1999 -2001 
    Author : 山岸 俊男, Midori YAMAGISHI, 大沼 進, 山岸 みどり, 結城 雅樹, 山岸 俊男
    The goals of this study were (1) to construct a system for international collaborative experiments over internet, (2) to conduct a series of experiments with the newly constructed internet experiment system, and (3) to assess problems and difficulties in conducting cross-societal experiments over the internet. The first goal was mostly achieved during 1999, when a prototype of the experiment system was constructed. In 2000 and 2001, cross-societal experiments were conducted using the newly constructed system, first between Japan (Hokkaido University) and Australia (La Trobe University) and ...
  • 文部科学省:科学研究費補助金(奨励研究(A))
    Date (from‐to) : 1999 -2000 
    Author : 結城 雅樹
  • 内集団ひいきと集団間差別を生み出す心理プロセスの多重性
    Date (from‐to) : 1999
  • Multiplicity of psychological processes behind ingroup bias and intergroup discrimination
    Grant-in-Aid for Scientific Research
    Date (from‐to) : 1999

Educational Activities

Teaching Experience

  • 博士論文指導特殊演習
    開講年度 : 2019
    課程区分 : 博士後期課程
    開講学部 : 文学研究科
  • 博士論文指導特殊演習Ⅰ
    開講年度 : 2019
    課程区分 : 博士後期課程
    開講学部 : 文学院
  • 修士論文
    開講年度 : 2019
    課程区分 : 修士課程
    開講学部 : 文学研究科
  • 修士論文・特定課題指導特殊演習
    開講年度 : 2019
    課程区分 : 修士課程
    開講学部 : 文学研究科
  • 卒業論文
    開講年度 : 2019
    課程区分 : 学士課程
    開講学部 : 文学部
  • 修士論文・特定課題指導特殊演習
    開講年度 : 2019
    課程区分 : 修士課程
    開講学部 : 文学院

Campus Position History

  • 2014年10月1日 
  • 2016年10月1日 
  • 2014年11月1日 

Position History

  • 2014年10月1日 
  • 2016年10月1日 
  • 2014年11月1日 

Committee Membership

  • 2021/04 - Today   Japanese Group Dynamics Association   Executive Committee Member
  • 2015/11 -2019/10   Japanese Psychological Association   Editorial Board Member, Japanese Psychological Research
  • 2013 -2016/08   International Association for Cross-Cultural Psychology   Chair, Scientific Committee, 2016 International Conference
  • 2009 -2011   Asian Association of Social Psychology   Regional Representative-At-Large (Japan)   Asian Association of Social Psychology
  • 1997 -2002   Japanese Group Dynamics Association   1998-2002 Japanese Group Dynamics Association: Exective Board Member (regional) 2003-2004 The Japanese Society of Social Psychology: International Cooperation Committee Member 2005- Asian Association of Social Psychology: Treasurer   Japanese Group Dynamics Association

Social Contribution

Social Contribution

Social Contribution

  • Date (from-to) : 2019/10/06
    Role : Lecturer
    Sponser, Organizer, Publisher  : 日本心理学会
    Event, Program, Title : 認定心理士の会 北海道支部会シンポジウム『社会関係を実証する心理学』
    旭川市 過去の文化心理学研究で見いだされた興味深い知見の一つに、北米などのいわゆる「個人主義文化」に暮らす人々のほうが、東アジアなどの「集団主義文化」の人々よりも積極的かつ親密に対人関係に関わるというものがある。本発表では、こうした対人心理の多様性の原因を説明するために、人々を取り巻く社会環境の特性-特に「関係流動性」という社会生態学的変数-が持つ影響に着目した話題提供者らの理論と実証研究の成果、またその意義を論じる。
  • Date (from-to) : 2018/07/25
    Role : Others
    Sponser, Organizer, Publisher  : 札幌市経済観光局
    Governmental agency 札幌市役所 札幌市における外国人宿泊者数はここ数年過去最高を記録し続けております。この傾向は今後も続くことが予想されます。この機会を捉えて、インバウンドの観点から外需獲得を図るため、市内企業の商品開発の取り組みに対し、経費補助をはじめ、商品開発や販路拡大等まで幅広く支援します。
  • Date (from-to) : 2018/06/08
    Role : Lecturer
    Sponser, Organizer, Publisher  : 札幌市経済観光局
    Event, Program, Title : 『商品開発 ×インバウド』セミナー
    Company 北洋大通センター(札幌市) 国内市場が縮小傾向にある中、拡大を続けるインバウンド消費を通じた外需獲得のため、訪日客の購買傾向や商品ニーズへの対応が急務とされています。 札幌市は、北海道大学、北洋銀行と連携し、外国人観光客向け商品開発に対する支援を行っており、本セミナーでは、最新の訪日消費動向やお土産品開発事例などについて、専門家の解説、企業の体験談を交え、ご紹介いたします。
  • Date (from-to) : 2017/07/24
    Role : Lecturer
    Sponser, Organizer, Publisher  : 北海道大学
    Event, Program, Title : 平成29年度北海道大学公開講座
    General 北海道大学 人間関係が流動化する現代社会を、私たちはどのように生きていくべきでしょうか。「個人主義文化」の人々の方が、「集団主義文化」の人々よりも積極的に他者に関わるとの研究結果を糸口として、この問題を考えます。

Media Coverage

  • ヒューマニエンス 40億年のたくらみ
    Date : 2020/12/24
    Publisher, broadcasting station: NHK BSプレミアム
    Media report
  • 関係流動性の高い社会では信頼を高めるためのスキルや行動が重要だ
    Date : 2020/11
    Publisher, broadcasting station: リクルートマネージメントソリューションズ
    Program, newspaper magazine: RMS Message vol.60
    職場の信頼について考える 心理学や組織行動の先行研究から見る「信頼」 Paper
  • Date : 2020/10/11
    Writer: Other than myself
    Program, newspaper magazine: 朝日新聞DIGITAL
    Paper 11月3日のアメリカ大統領選挙まで1カ月を切りました。4年前の選挙で、当初は泡沫(ほうまつ)候補だったトランプ氏の当選に一役買ったと取り沙汰され、今回も注目されるのが「隠れトランプ支持者」の動向です。隠れトランプ支持者とは、表向きは支持を明言しないものの、実はトランプ氏を応援している人たちのことです。アメリカ人と言えば、もともと政治的な会話にオープンなイメージがありますが、なぜトランプ氏への支持は隠したいのか――。アジア人とアメリカ人の心理や行動の違いを研究する北海道大学の結城雅樹教授(社会心理学)に分析してもらうと、明るくポジティブといわれるアメリカの人たちに特有の葛藤が見えてきました。
  • Date : 2020/08/31
    Writer: Other than myself
    Program, newspaper magazine: AERA
  • Date : 2020/07/29
    Writer: Other than myself
    Program, newspaper magazine: Zeit Online
    Paper Most of the facial expressions are hidden behind a mask. How this affects our togetherness - and why people read faces differently depending on the culture. [In German]

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